Data privacy policy

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This privacy policy explains the type, scope and purpose of the processing of personal data (hereinafter referred to as „data“) within our online offer and associated websites, functions and contents as well as external online presences, such as our social media profile (hereinafter jointly referred to as „online offer“). We refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR) with regard to the terms used, such as „processing“ or „Responsible person“.


Responsible person
Giuseppe Rumè, Riccardo Rumè / MSE Filterpressen GmbH
Am Eisengraben 3
75196 Remchingen Germany
e-mail address: info@mse-filterpressen.de
Link to Legal Notice: Legal Notice

Types of data processed:

    • Inventory data (e.g. names, addresses)
    • Contact data (e.g., e-mail addresses, phone numbers)
    • Content data (e.g. text input, photographs, videos)
    • Usage data (e.g., websites visited, interest in content, access times)
    • Meta/communication data (e.g. device information, IP addresses)


Categories of data subjects

Visitors and users of the online offer (hereinafter, data subjects are referred to altogether as „users“).

Purpose of the processing

    • Provision of the online offering, its functions and contents
    • Responding to contact requests and communicating with users
    • Safety precautions
    • Range measurement/marketing


Terms used

“Personal data” refers to all information relating to an identified or identifiable natural person (hereinafter “data subject”); a natural person is regarded as identifiable, if he/she can be directly or indirectly identified, especially by means of association with an identifier such as a name, with an identification number, with location data, with an online ID (e.g. cookies) or with one or several special features reflecting the physical, physiological, genetic, psychic, economic, cultural or social identity of that natural person.

„Processing“ means any operation carried out with or without the aid of automated procedures or any such series of operations in connection with personal data. The term is broad and covers virtually every aspect of dealing with data.

„Data controller“ refers to the natural or legal person, public authority, agency or any other body which alone or jointly with others determines the purposes and means of the processing of personal data.


Applicable legal bases

In accordance with Art. 13 GDPR, we inform you of the legal basis of our data processing. If the legal basis is not mentioned in the Data Protection Declaration, the following applies: The legal basis for obtaining consent is Art. 6 Para. 1 (a) and Art. 7 GDPR, the legal basis for the processing for the fulfilment of our services and the implementation of contractual measures as well as the answering of inquiries is Art. 6 Para. 1 (b) GDPR, the legal basis for the processing for the fulfilment of our legal obligations is Art. 6 Para. 1 (c) GDPR and the legal basis for the processing for the protection of our legitimate interests is Art. 6 Para. 1 (f) GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 Para. 1 (d) GDPR applies as the legal basis.


Cooperation with order processors and third parties

If we disclose data to other persons and companies (processors or third parties) within the scope of our processing, transmit the data to them or otherwise grant them access to the data, this shall only take place on the basis of legal permission (e.g. if a transmission of the data to third parties, such as payment service providers, pursuant to Art. 6 Para. 1 (b) GDPR is necessary for the fulfilment of the contract) if you have consented to this, if a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.). If we commission third parties with the processing of data on the basis of a so-called „order processing contract“, this is done on the basis of Art. 28 GDPR.


Transmissions to third countries

If we process data in a third-party country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if this occurs in the context of the use of third-party services or disclosure or transfer of data to third parties, this only takes place if it occurs for the fulfilment of our (pre)contractual obligations, on the basis of your consent, on the basis of a legal obligation, or on the basis of our legitimate interests. Subject to legal or contractual permissions, we only process the data in a third country or have the data processed in a third country if the particular requirements of Art. 44 ff. GDPR are met. This means, for example, processing is carried out on the basis of special guarantees, such as the officially recognised determination of a data protection level corresponding to the EU (e.g. for the USA by the „Privacy Shield“) or compliance with officially recognised special contractual obligations (called „standard contractual clauses“).


Rights of data subjects

You have the right to request confirmation as to whether the data concerned are being processed and to request information about these data as well as further information and a copy of the data in accordance with Art. 15 GDPR.

In accordance with Art. 16 GDPR, you have the right to request the completion of data concerning you or the correction of incorrect data concerning you.

In accordance with Art. 17 GDPR, you have the right to demand that relevant data be deleted immediately or, alternatively, to demand a restriction on the processing of the data in accordance with Art. 18 GDPR.

You have the right to request that the data concerning you that you have provided to us be received in accordance with Art. 20 GDPR and to request its transmission to other persons responsible.

According to Art. 77 GDPR, you also have the right to lodge a complaint with the competent supervisory authority.


Right of withdrawal

According to Art. 7 Para. 3 GDPR, you have the right at any time to revoke your consent for the use of your personal data with effect for the future.


Right of objection

You can object to the future processing of the data concerning you in accordance with Art. 21 GDPR at any time. The objection may be lodged in particular against processing for direct advertising purposes.


Cookies and right of objection to direct advertising

Cookies are small files that are stored on the user’s computer. Different data can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after his/her visit to an online offering. Temporary cookies, „session cookies“ or „transient cookies“ are cookies that are deleted after a user leaves an online offering and closes his/her browser. For example, the content of a shopping basket in an online shop or a login jam can be stored in a cookie of this nature.

Cookies are referred to as „permanent“ or „persistent“ if they remain saved even after the browser has been closed. For example, the login status can be saved if users visit it after several days have passed. Likewise, users‘ interests can be stored in this type of cookie and used for range measurements or marketing purposes. „Third-party cookies“ are cookies that are offered by providers other than the data controller who operates the online offering (otherwise, if the only cookies are run by the data controller, they are referred to as „first-party cookies“).

We may use temporary and permanent cookies and clarify this within the framework of our Data Protection Declaration.

If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Cookies already saved can be deleted in the system settings of the browser at any time. Deactivating the use of cookies can restrict some of this site’s functionality.

A general objection to the use of cookies used for online marketing purposes can be raised for a large number of services, especially in the case of tracking, via the US site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. Furthermore, you can deactivate the storage of cookies in the browser settings. Please note that in this case not all functions of this online offer can be used.


Deletion of data

The data processed by us will be deleted or its processing restricted in accordance with Art. 17 and 18 GDPR. Unless expressly stated in this Privacy Policy, the data stored by us will be deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any statutory storage obligations. If the data is not erased because it is necessary for other and legally permissible purposes, the processing of the data will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax reasons.

In accordance with legal requirements in Germany, the documents are stored in particular for 6 years in accordance with § 257 (1) HGB (German Commercial Code) (commercial books, inventories, opening balance sheets, annual financial statements, commercial letters, accounting records, etc.) and for 10 years in accordance with § 147 (1) AO (German Tax Code) (for books, records, management reports, accounting records, commercial and business letters, documents relevant for taxation, etc.).

In accordance with legal requirements in Austria, the storage takes place in particular for 7 years in accordance with § 132 (1) BAO (accounting documents, receipts/invoices, accounts, receipts, business papers, statement of income and expenditure, etc.), for 22 years in connection with real estate and for 10 years for documents in connection with electronically provided services, telecommunications, radio and television services which are provided to non-entrepreneurs in EU member states and for which the Mini One Stop Shop (MOSS) is used.


Business-related processing

Additionally, we process

    • Contract data (e.g. subject matter of the contract, term, customer category).
    • Payment data (e.g. bank details, payment history).

from our customers, potential customers and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.


Hosting

The hosting services we use serve to provide the following services: Infrastructure and platform services, computing capacity, storage space and database services, security services and technical maintenance services that we use for the purpose of operating this online offer.

Hereby, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta data and communication data of customers, potential customers and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer according to Art. 6 Para. 1 (f) GDPR in connection with Art. 28 GDPR conclusion of contract processing agreement).


Collection of access data and log files

We, or our hosting provider, collect data on the basis of our legitimate interests within the meaning of Art. 6 Para. 1 (f) of the German Data Protection Act (GDPR) on each access to the server on which this service is located (so-called server log files). Access data includes the name of the requested website, file, date and time of access, amount of data transferred, report whether the site was successfully retrieved, browser type and version, the user’s operating system, the referrer URL (the site visited before coming to our site), the user’s IP address, and the requesting Internet service provider.

Log file information is stored for a maximum of seven days for security reasons (e.g. to investigate misuse or fraud) and then deleted. Data, the further storage of which is required for evidence purposes, is excluded from deletion until the relevant incident has been ultimately clarified.


Performance of contractual services

We process inventory data (e.g. names and addresses as well as contact data of users), contract data (e.g. services used, names of contact persons, payment information) for the purpose of fulfilling our contractual obligations and services in accordance with Art. 6 Para. 1 lit b of the German Data Protection Act (GDPR). The entries marked as mandatory in online forms are required for the conclusion of the contract.

When using our online services, we store the IP address and the time of the respective user action. The data is stored on the basis of our legitimate interests as well as the user’s protection against misuse and other unauthorised use. A transfer of this data to third parties does not take place, unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with the law according to Art. 6 Para. 1 (c) GDPR.

We process usage data (e.g. the visited websites of our online offer, interest in our products) and content data (e.g. entries in the contact form or user profile) for advertising purposes in a user profile in order to show the user, e.g. product information based on their previously used services.

We delete the data after expiry of legal warranty and comparable obligations. The necessity of keeping the data is checked every three years; in the case of the legal archiving obligations the deletion takes place after its expiration. Information in any customer account remains until its deletion.


Administration, financial accounting, office organisation, contact management

We process data within the framework of administrative tasks as well as the organisation of our company, financial accounting and compliance with legal obligations, e.g. archiving. In this regard, we process the same data that we process as part of the performance of our contractual services. The basis for the processing is Art. 6 Para. 1 (c) GDPR, Art. 6 Para. 1 (f) GDPR. Customers, prospective customers, business partners and website visitors are affected by the processing. The purpose of and our interest in the processing lies in administration, financial accounting, office organisation, archiving of data, namely, tasks which serve the maintenance of our business activities, performance of our tasks and provision of our services. The deletion of data with regard to contractual services and contractual communication corresponds to the tasks specified in these processing activities.

In this regard, we disclose or transmit data to tax authorities, consultants, such as tax consultants or auditors, as well as other fee offices and payment service providers.

Furthermore, we store information regarding suppliers, event organisers and other business partners on the basis of our business interests, e.g. for the purpose of making contact at a later date. In principle, we store this data, which is mainly company-related, permanently.


Business analyses and market research

In order to run our business economically, to be able to recognise market trends, customer and user wishes, we analyse the data available to us regarding business transactions, contracts, enquiries, etc. We process inventory data, communication data, contract data, payment data, usage data and meta data on the basis of Art. 6 Para. 1 (f) of the German Data Protection Act (GDPR), whereby the persons concerned include customers, interested parties, business partners, visitors and users of the online offer.

The analyses are carried out for the purpose of business evaluations, marketing and market research. In doing so, we can consider the profiles of registered users with information e.g. about their purchase processes. The analyses help us to increase user-friendliness, the optimisation of our offer and economic efficiency. The analyses serve us alone and are not disclosed externally, unless they are anonymous analyses with summarised values.

If these analyses or profiles are personal, they will be deleted or made anonymous upon user termination, otherwise after two years from the conclusion of the contract. For the rest, macroeconomic analyses and general trend determinations are prepared anonymously wherever possible.


Contact

When contacting us (e.g. via contact form, e-mail, telephone or via social media), the user’s details will be processed for the purpose of processing the contact enquiry and processing it in accordance with Art. 6 Para. 1 (b)) GDPR. User information can be stored in a Customer Relationship Management System („CRM system“) or comparable enquiry organisation system.

We delete queries if they are no longer necessary. We review this necessity every two years; the statutory archiving obligations also apply.


Online social media presence

We maintain online presences on social networks and platforms in order to communicate with active customers, interested parties, and users and to inform them about our services. When accessing the respective networks and platforms, the terms and conditions and the data processing guidelines of their respective operators apply.

Unless otherwise stated in our privacy policy, we process the data of users who communicate with us within social networks and platforms, e.g. write articles on our websites or send us messages.


Integration of third-party services and content

Within our online offer, we use content or service offers from third parties on the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 Para. 1 (f) of the GDPR, content or service offers from third parties in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as „content“).

This always presupposes that the third-party providers of this content can see the IP address of users, since without the IP address they would not be able to send the content to the users‘ browsers. The IP address is, therefore, necessary to display this content. We strive to only use content whose respective provider uses the IP address solely for the delivery of content. Third-party providers may also use „pixel tags“ (invisible graphics, also known as „web beacons“) for statistical or marketing purposes. „Pixel tags“ can be used to evaluate information such as visitor traffic on the pages of this website.

The pseudonymous information may also be stored in cookies on the user’s device and may include technical information about the browser and operating system, referring websites, visiting time and other information about the use of our online offering. It may also be linked to such information from other sources.


YouTube

We integrate the videos of the „YouTube“ platform from the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Data Protection Statement: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.


Google Maps

We integrate the maps of the „Google Maps“ service from the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Data Protection Statement: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.


Google Fonts

We integrate the fronts (“Google Fonts” from the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Data Protection Statement: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.


Google ReCaptcha

We integrate the function for detecting bots, for example, when making entries in online forms, („ReCaptcha“) by the provider: Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data Protection Statement: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.


The use of Facebook social plugins

We use Social Plugins („Plugins“) of the social network facebook.com on the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer in the sense of Art. 6 Para. 1 (f) of the GDPR, Social Plugins („Plugins“) of the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland („Facebook“). The plugins can display interaction elements or content (e.g. videos, graphics or text contributions) and are identified by a Facebook logo (white „f“ on a blue tile, the term „Like“, or a „thumbs up“ sign) or by the phrase „Facebook social plugin“. The list and the look of Facebook social plugins can be viewed at https://developers.facebook.com/docs/plugins/.

Facebook is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).

When users access a feature of this online offer that contain such a plugin, their device establishes a direct connection to Facebook’s servers. The content of the plug-in is transmitted by Facebook directly to the user’s device to be integrated into the online offer. Pseudonymous usage profiles of users may be created from the processed data. Therefore, we have no influence on the scope of the data which Facebook collects using this plugin and inform you based on our knowledge.

By including the plugin, Facebook receives the information that a user has accessed the corresponding page of the online offer. If you are logged in to Facebook, Facebook can assign the visit to your Facebook account. If you interact with the plug-ins, for example by clicking the Like button or writing a comment, the corresponding information is directly transmitted from your browser to Facebook to be stored there. If the user is not a member of Facebook, there is still the possibility that Facebook will receive their IP address and store it. According to Facebook, only anonymised IP addresses are stored in Germany.

For the purpose and scope of data collection and further processing and use of data by Facebook, as well as the related rights and settings options to protect the privacy of users, please see Facebook’s privacy policy: https://www.facebook.com/about/privacy/.

If a user is a Facebook member and does not want Facebook to collect data about him or her via this online offer and link it to his or her membership data stored on Facebook, he or she must log out of Facebook before using our online offer and delete his or her cookies. More settings and ways to revoke permission to use your data for advertising purposes are available in your Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. The settings apply across platforms, i.e. they are applied to all devices, such as desktop computers or mobile devices.


Xing

Functions and contents of the Xing service offered by XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany, can be integrated into our online offering. This may include, for example, content such as images, videos or texts and buttons which users can use to express their appreciation of content or subscribe to the authors of the content or our posts. If the users are members of the platform Xing, Xing can assign the call up of the above contents and functions to the profiles of the users there. Privacy policy of Xing: https://www.xing.com/app/share?op=data_protection..


LinkedIn

Within our online offer, functions and contents of the LinkedIn service, offered by LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland, can be integrated. This may include, for example, content such as images, videos or texts and buttons which users can use to express their appreciation of content or subscribe to the authors of the content or our posts. If the users are members of the Twitter platform, Twitter can assign calling up the above content and functions to the users‘ profiles there. Privacy Statement for the Use of LinkedIn https://www.linkedin.com/legal/privacy-policy.. Facebook is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active). Data Protection Statement: https://www.linkedin.com/legal/privacy-policy, Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.


Kyto

This website uses Google Analytics, a web analytics service of the Google Inc. („Google“). Google Analytics uses so-called „cookies“, Text files that are stored on your computer and the one Analysis of the use of the website by you. The by the Cookie generated information about your use of this website are usually transmitted to a Google server in the US and stored there.

However, if IP anonymization is activated on this website, your IP address will be shortened by Google beforehand within member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. IP anonymization is active on this website. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.

The IP address provided by Google Analytics within the framework of Google Analytics will not be merged with other data provided by Google. You can prevent the storage of cookies by a corresponding setting of your browser software; however, we point out that in this case you may not be able to use all the functions of this website in full. In addition, you may prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading the browser plug-in available under the following link and install: http://tools.google.com/dlpage/gaoptout?hl=de.

As an alternative to the browser add-on or within browsers on mobile devices, please click this link, to prevent Google Analytics from entering this site in the future (the opt-out works only in the browser and only for that domain). An opt-out cookie is stored on your device. If you delete your cookies in this browser, you must click this link again.